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8 Reasons Direct Mail is More Effective than Email Marketing

It’s an age-old debate: direct mail versus email marketing.

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“I didn’t know you did that.”

How 5 Printers Surprised Their Customers and Won Big

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The 7 leaps forward of print technology

How adopting advanced print technology can help your bottom line.

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Creative Heroes

See how creatives and clients are excited by the advanced colour from Xerox digital presses in these digital printing examples. Submit your work or request a sample.

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Purposeful Personalisation with Triggered Direct Mail

Learn more about how triggered direct mail marketing solutions can capture the attention of prospects and drive customer actions with personalised messaging.

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Growth in Book Publishing

Publishers are using digital printing to rewrite the book on how to thrive in publishing and realise the overall advantages that digital transformation brings.

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Xerox Fluorescents Stretch the Possibilities of Colour

At Xerox, scientists have been working hard to make fluorescence available in printed form, through toner.

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White: A Surprisingly Complex Colour

The colour white can symbolise many emotions, from peace to hope to newness and a fresh start. The science behind printing it is no less complex.

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How Metallic Reflects the Zeitgeist

Through the generations, metallic colours have influenced and reflected the culture.