Ramp up to triggered direct mail and take personalisation to new heights.
Today, retailers and brands must connect with customers in meaningful ways. Triggered direct mail helps marketers become clutter busters by using data to create personalised communications based on previous actions.
Innovations in inkjet production technology, workflow automation and personalisation software make it easier than ever to drive additional revenue through triggered direct mail.
Key Stats and Opportunities

Triggered direct mail may have a higher cost than some digital channels, but it’s worth it. It’s a familiar and easy way to drive action and growth.
DMA Response Rate Report 2017, Direct Marketing Association, 2017
Evergage, 2017 Trends in Personalization
Featured Technology
Inkoustový tiskový stroj Xerox® Baltoro® HF
Řešení Xerox Baltoro HF se již neprodává jako nové.
XMPie® Personalised Communications
The leading technology for engaging your audiences with personalised, relevant communications across print and digital media touchpoints.
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