Page 19 - PA_Catalog

Business Development Catalog 13

Marketing Accelerator Kit

Create your own detailed marketing plan based on your business’s unique capabilities and your customers’ demands. This kit provides you with tips, worksheets and a sample marketing plan, plus a list of industry and Xerox resources and additional references—key materials to help you successfully promote and sell digital printing. Kit includes a binder with hard copy plus a CD for your convenience.

Company Users

> Executives > Sales and Marketing

610P717070

Open House/PR Binder

Holding an open house or seminar is a great way to advance your digital business—a well-run open house can quickly and dramatically increase your sales and bring in new clientele. This binder makes it easy, providing you with an event checklist, useful tips, a timetable and other information you’ll need to stage a successful open house. In addition, the Public Relations section provides you with PR promotional tools to boost your visibility in the marketplace, create demand for your company’s offerings, and build and reinforce customer relationships.

Company Users

> Executives > Sales and Marketing

701P42692