Case Study: Morrisons’ fast, fresh marketing
As one of the UK’s largest grocers, Morrisons has 11 million customers shop its 430 stores each week. But having so many stores makes it tough to produce marketing campaigns quickly, cost-effectively and consistently.
Morrisons found its solution through an on-site advisory service, web-based tools and end-to-end print and fulfillment. Using these tools, marketers delivered high-quality marketing materials within days, on time and on budget.