New Point Cards and Printers was challenged to meet its customers’ needs for faster turnarounds and shorter runs. The firm also sought to develop new offerings that could help the firm maintain its strong record of growth.
- In its first few months of operation, the Colour 1000i Press volume has increased every month, to about 5 million prints by the fourth month.
- Driven by new print volumes on the Colour 1000i Press, New Point is on track to grow its annual revenues by 20% or more for the seventh straight year.
- The Colour 1000i Press is a key enabler for New Point’s future strategy of catering to India’s rural market through Web services for digital printing.