Dataline Creates Hyper-Personalized Magazine Campaign with Xerox® Trivor® 2400 HF Inkjet Press

Dataline Solutions transformed an extensive database of customer information into a highly effective, multichannel, direct marketing campaign with a Trivor® 2400 press.

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Read the case study to learn how Dataline’s magazines are highly personalized in multiple places. Working from existing data, content is customized per recipient to ensure each publication is as individually relevant as possible.

The speed, output quality, and expanded media range of the Trivor® 2400 with High Fusion Ink made this high-volume personalization possible. View the case study to see how this campaign yielded four times more website hits and three times more page views per visitor.

 

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