Houston, Texas is recognized worldwide for its energy industry, particularly oil and natural gas. Therefore, it comes as no surprise that the only Sir Speedy location in Houston (launched 34 years ago) would target this market for printing and marketing service needs. Many of Sir Speedy Houston’s energy market clients are international firms with printing needs that span the globe. While revenues for fulfilling customers’ local printing needs were strong, International Marketing Manager Pat Reed recognized an opportunity to differentiate from local competitors while meeting the global needs of energy customers. To supplement her Franchise Services International (FSI) offices, Reed uses the Xerox Premier Partners Global Network to meet customers’ demands for distributing and printing in international locations. Access to an international network of proven print providers has helped the company to better serve its customers and grow its business.