What’s Next for Personalised Print Communications?

Everyday customer communications, such as account statements and bills, can be the gateway to highly successful and profitable cross-media marketing campaigns. The reason? These documents are considered “must-read” material by their recipients – boasting extraordinary open and read rates.
Discover how you can maximise documents already destined for the mail-stream with hyper-targeted marketing messages.

Profit from Transactional Marketing
Essential customer communications can be the most successful way to deliver messaging and drive sales.
Related Articles
Create “Print That Matters” with digital embellishments
Embellishments are no longer just for luxury brands. Learn how Print Panther use digital embellishments to create "Print that people keep".
Adaptive CMYK+ Virtual Event
Turn potential into profit. Meet the demand for print that “pops” with revenue-driving digital embellishments.
Adare SEC increases volume while maintaining quality with Xerox Inkjet
Learn how the Xerox® Baltoro® HF Inkjet Press increased capacity by 109%, delivering high-speed performance, exceptional value and brilliant colour.
Five Key Challenges for Powering Print Profitability
Learn how the business model for print providers needs to include value, innovation, security and sustainability, not just quality, delivery and price.
ePrint Expands with the Xerox® Versant® 280 Press and Adaptive CMYK+ Technology.
Learn how ePrint expanded their business with new offerings, and boosted profits by keeping more work in-house, especially offset and metallic stamping processes.
Keeping embellishment work in-house with Xerox® Iridesse®
Beyond CMYK technology allowed Zuzu Print to keep 100% of their embellishment work in house—resulting in an astonishing 40% gain in profit.