Direct Marketing
If the ultimate objective of any marketing effort is to motivate action, then printed direct mail is the gold standard.
With innovations in print technologies, workflow automation and personalisation, marketers are re-embracing direct mail as a way to achieve more relevant, customised communications that deliver revenue and ROI.
Delivering Value with Direct Mail
Insights
Direct Mail’s Incredible Resurgence
Consumers are inundated with digital messaging each day. Help your customers cut through the clutter with printed direct mail that delivers results.
Get the eBook
Can Inkjet Do Direct Mail?
There’s a perception that inkjet can’t achieve the image quality necessary for direct mail. Fact or fiction?
Read blog post
1:1 Loyalty Campaign Drives 303% ROI
See how Clinique used a direct marketing campaign to increase retention and loyalty amongst their top customers
Read case study