Clinique Clicks with Top Customers
A colorful customer connection helped improve Clinique’s direct marketing response rate by 47%.
When the cosmetic company wanted to engage its top 2,000 customers in Malaysia, Clinique turned to GHC Media, who created a personalized direct marketing campaign using XMPie technology.
The campaign—a personalized calendar that customers could redeem at a Clinique location—made products available for purchase at point of collection. The results? Higher response rates, greater ROI, more cosmetic sales, and happy customers.
ZoxxBox Grows by Creating Packaging That’s Both Personalized and Sustainable
By using technology to offer customer personalization at scale, while using efficient and sustainable production practices, Zoxxbox has established itself as an innovator that has been able to expand into new areas while maintaining a lean staff.
Transactional Printing Solutions
With today’s innovations in technology, workflow automation and personalization, print providers can easily turn simple bills and statements into highly effective marketing vehicles.
BLI Reviews Xerox Versant Digital Presses
Buyers Laboratory reviewed our Versant presses and found them highly productive with remarkable consistency. Read the summary and get the full reports.