Transactional Marketing

Essential customer communications, such as statements and bills, can be the most successful — and cost-effective — way to deliver marketing messages and increase revenue.

With today’s innovations in technology, workflow automation and personalisation — print providers can easily transform the white space on transactional documents into highly effective marketing vehicles that up-sell and cross-sell to existing customers.

Insights

Profit from Transactional Marketing

Help your clients deliver additional revenue by turning simple bills and statements into highly effective marketing vehicles.
Get the eBook

Inside the UK's First White Paper Facility

Capita delivers highly personalised transactional communications in a unique automated white paper solution with inkjet presses.
See case study

Death of Printed Bills and Statements: Highly Exaggerated?

The latest on the print versus paperless debate.
Read blog post

Xerox Impika Evolution Success Story: Data One

Featured Technology

Xerox® Trivor™ 2400 HD Color Inkjet Press

Ideal for Catalogues, Direct Mail, Publishing and Transactional applications

Optimise attributes on a job-by-job basis with choices of resolution, drop sizes, and speed
Up to 200 metres per minute monochrome / up to 168 metres per minute colour
Resolution: 360x600 dpi, 600x600 dpi, 1200x600 dpi
Upgradeable from monochrome to colour, onsite
Highly productive and robust solution in a small footprint

Learn more

Xerox® Rialto® 900 MP Inkjet Press

Ideal for Book Publishing, Direct Marketing and Transactional applications.

Up to 64 meters per minute
Single pass duplex printing
Resolution: 600 x 600 dpi x 2-bit
Visual Resolution: 1000 x 1000 dpi
Recommended monthly volume: 1.5M – 7.5M impressions

Learn more

Featured Workflow Solutions

Xerox® FreeFlow® Variable Information Suite

High speed personalisation solutions without limits.

Learn more

Xerox® FreeFlow® Core

Streamline. Seamless. Simple. On-premise or in the Cloud.

Learn more

Connect with us online