
What if you could change the game with six-pack capabilities?
Watch the video to see how Supply Concepts, a St. Louis-based printer, is using the Iridesse to deliver eye-catching metallic marketing materials for a local restaurant chain, ensuring crowd-pleasing differentiation and growth.

“Once customers understand and see the Iridesse’s capabilities, it’s limitless because we’ve been able to do larger brochures and short runs, which opens up enormous marketing capability,” says Marty Miller, President of Supply Concepts.
According to Miller, Iridesse helps Supply Concepts’ customers stand out with its ability to:
Print metallic hues, gold, silver and white as well as oversised sheets
Produce never-before-seen metallic colours by using gold or silver as an underlay for CMYK to create iridescent hues
Be a multi-use, well-rounded press for flexibility across a wide range of applications
And more
Meet the Xerox® Iridesse® Production Press
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