A message to our stakeholdersAs a corporate citizen doing business on this planet, we share in a crucial legacy - sustaining the Earth’s precious resources for future generations. We see sustainability not as a cost of doing business but as the way we do business. Our goal is very clear: to nurture a greener world through sustainable innovation and development. We must engage our suppliers, our customers, our employees and other key stakeholders if we are to intensify our impact.
We started to focus on sustainability nearly 40 years ago. We brought to the market some practices that are now common-place: two-sided copying, print-on-demand, toner cartridges and their recyclability, recycled xerographic paper and green standards for our paper suppliers. In 2008 we launched High Yield Business Paper in North America - a paper that uses 50% fewer trees and is produced using hydroelectricity. We are announcing our FSC and PEFC certification. The scope of our multi-site certification contains the largest number of countries certified in one audit effort. But, we must still push the boundaries of what is possible.
Our customers are asking how our papers can fit their strategies for environmental sustainability. They want to show commitment by recycling paper and consumables. Stakeholders around the globe are asking how we contribute to the research and understanding about the forests we use for our paper products. We are proud to answer with innovative products and processes. We are honored to be a part of the Dow Jones Sustainability Index (DJSI). Our partnership with The Nature Conservancy has received praise for the research and education that it is enabling.
In short, we want to show how we improve the world through our work. We want to state our goals, document our progress, provide examples of our sustainable behavior and raise the bar through education and research. There really is no end point - just continued improvement.