Xerox’s SMART Centre Helps Latam Channel Partners Reach More Prospects and Close More Sales


MIAMI, Fl., February 13, 2014- Salespeople spend 30 hours a month searching for and creating their own sales material. That's a lot of time spent away from customers, especially when you consider that top sales people spend 80% of their work time in front of customers. To help them to get more face time with customers, shorten sales cycles and build profits, Xerox has launched SMART Centre, a web-based mobile sales tool to support the company’s channel partners in the region.

An acronym for Xerox Sales, Marketing, Analysis, Research and Training (SMART), this business enhancement resource is the latest way Xerox is helping channel partners reach more prospects and close more sales. It gives them access to a range of marketing, sales, training and competitive tools to help them expand their reach, shorten the sales cycle and close more business.

A free, mobile-friendly resource, SMART Centre is available worldwide and offered in 22 languages. It gives Xerox channel partners the ability to:
  • use interactive tools to determine the right product mix for customers;
  • identify competitive opportunities with sales enablement tools;
  • generate co-branded, tailored proposals using integrated marketing resources;
  • simplify onboarding and education with interactive training modules;
  • track industry-related social conversations via RSS feeds, newsletters, tweets and videos;
  • access content from any desktop browser, tablet or smartphone with a responsive design that automatically resizes pages so information is readable and touchscreen friendly.
The website addresses many time consuming challenges that sales reps face daily – from searching through numerous repositories for product and industry-related information to developing comprehensive proposals.

“With SMART Centre, we are investing in strategic infrastructure and tools that will bolster the business of our partners and simplify their customers’ lives,” said Andres Losada, Marketing Director, Xerox Distributor Group. “It provides competitive analysis and designing promotional materials and offers a huge advantage for our partners by shortening the sales cycle so more deals are closed faster,” he added.

About Xerox
Since the invention of Xerography 75 years ago, the people of Xerox (NYSE: XRX) have helped businesses simplify the way work gets done. Today, we are the global leader in business process and document management, helping people be more efficient so they can focus on their real business. Headquartered in Norwalk, Conn., more than 140,000 Xerox employees serve clients in 160 countries, providing business services, printing equipment and software for commercial and government organizations. Learn more at www.xerox.com.

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Media Contacts:
Yadira Suarez, Manager, Integrated Marketing Communications, Latin America & Caribbean Region, Xerox Distributor Group, +1 (305) 260-5122 Yadira.Suarez@xerox.com

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