drupa, the world's leading trade fair for print and cross-media solutions, provides you with a unique opportunity to focus on the winning strategies that can help you succeed in today's changing industry. Join Xerox at drupa 2016 and you will experience the latest in production print technology, workflow solutions, and business development resources. With Xerox, get ready to transform your business.
With growing pressures to deliver more jobs in less time, the need for efficiency is at an all-time high. At drupa, Xerox will show you what can happen when your technology and workflow are in harmony. See how you can become more automated, integrated and productive.
|Set yourself apart in a crowded marketplace. As electronic media explodes, publishers are turning to digital printing to give them the advantage they need to stand out. Benefit from automated publishing processes to satisfy the ever growing demand for shorter runs and increased personalization in this niche market.|
|Increased relevance leads to unforgettable results. Discover the trends that are transforming the direct mail industry. Find out how you can combine valuable data and digital print to produce highly targeted, relevant mailings that will help boost response rates.|
|Be the true marketing partner your customers’ value. Razor-thin margins and stiff competition have forced print providers to look for new ways to keep customers satisfied while turning a healthy profit. By providing consultative services, market-leading technology and effective workflow solutions you can transform your business from a print provider to a true strategic marketing partner.|
|The dawn of a new era. What are the opportunities in packaging? Personalizing labels and packages, fighting counterfeiting, securing products, providing brand protection and producing cost effective short runs. Discover how digital printing offers undeniable advantages to efficiently and effectively meet these ever growing market demands.|
|Change how precious moments are captured. The digital photo market continues to explode as the demand to capture lifetime memories remains strong. This lucrative, high-margin market – which includes photo books, greeting cards and calendars – can open new revenue streams while strengthening application offerings.|
|Cross over to real cross-selling power. Transactional statements are among the most frequently read printed documents. Turn them into effective marketing vehicles by incorporating relevant promotional messages, encouraging recipients to read and take action. See how almost every document can become a marketing opportunity.|