Easy Print

With the Egyption Revolution slowing down business in Egypt, Easy Print decided to try and turn this tumultuous time into an opportunity by heading to Cairo and capturing over 700 pictures of the revolution firsthand. They then turned their photographs into a book. Each image includes a QR code linking to video footage and other forms of media. Printed on their Xerox® 700 Digital Color Press, the book helped Easy Print increase their customer base by 30%.
  • Retail and Consumer Products
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