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Business Development Training & Professional Services and Support

Your source of competitive advantage – Xerox digital printing experts show you how to build a successful, profitable digital printing business. Classroom-style courses, webinars, and customised consulting engagements are available on-line or on-site at your location or ours.

Contact your Xerox Sales Representative for more information.

Digital Business Sales & Marketing Services

Xerox Digital Business Services puts you on the fast track to success by showing you how to help your sales people understand how they can have the right conversations with the right people by utilising our sales training options. Or, promote your digital business to your customers with an Open House or Seminar.
Developing a Digital Marketing Plan
Developing a Digital Marketing Plan
  • Work with one of our Business Development Consultants for one-on-one support in creating a marketing plan to help cement your success in the digital printing industry.
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Developing a Sales Management Plan - NEW!
Developing a Sales Management Plan
  • Our Business Development Consultants will help you understand the implications and opportunities associated with compensation, territory planning, recognition and more, in creating a personalised plan that is tailored to the objectives of your business and the needs of your sales organisation.
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Value-Based Pricing Workshop
Value-Based Pricing Workshop
  • Learn to capture the revenue associated with the value you are providing beyond print, such as digital design, database management, web to print, on-demand production, fulfillment and mailing services. Understand how modifying your pricing strategy based upon value can provide benefits to you, your sales force and your clients.
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Selling Digital Printing Workshop
Selling Digital Printing Workshop
  • Understand the opportunities available in the digital print market and the new selling approaches and skills that will help you take profit from them. Learn the right questions to ask so you can sell digital applications that add value to your customers' businesses and revenue to yours.
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Selling Variable-Data Printing Services
Selling Variable-Data Printing Services
  • Learn how to capture the high-margin opportunities available with variable data printing – add value to your customers’ marketing campaigns and increase your profit margins in the process.
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Selling into Vertical Markets Workshop
Selling into Vertical Markets Workshop
  • In this workshop, you’ll learn the secrets of targeting specific industries, such as healthcare, education, professional services and legal. Expand your role from print provider to communications service provider with industry-specific applications that add the most value to your customers’ businesses.
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Workflow Services

We're helping customers meet challenges and capture new opportunities every day. Whether you require a customised or a simple plug-and-play solution, we can always meet your needs.
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Workflow Assessments
Workflow Assessments
  • Our consultants assess your existing workflow, uncover bottlenecks, identify opportunities for improvement, recommend new streamlined workflow processes and help with testing and implementation of new solutions.
FreeFlow™ Web Services Training and Professional Services
FreeFlow Web Services Training and Professional Services
  • Our experts work side-by-side with you to set up a web-enabled business so you can connect to each of your valued customers with confidence, all day, every day
  • Design customised branded web sites that
    • ensure optimal web utilisation by your customers with shopping cart and credit card services
    • integrate services with your print shop management systems.
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FreeFlow Variable Information Training and Professional Services
FreeFlow Variable Information Training and Professional Services
  • Leverage the capabilities of FreeFlow VI Suite using Xerox-skilled trainers and application developers to help you get up to speed with variable information - fast.
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FreeFlow Software Suite Implementation & Training Services
FreeFlow Software Suite Implementation & Training Services
  • Save time and money by taking advantage of our FreeFlow Academy webinar training classes
    • maximise your productivity with automation
    • efficiently manage an offset and digital print shop
    • easily manage multiple data streams
    • have a webinar tailored to your unique needs
  • Capture new business opportunities with VDP software. Our experienced system analysts and consultants share the techniques to take full advantage of variable text, variable imaging and multi-media marketing campaign design.
XMPie™ Training & Professional Services
XMPie Training and Professional Services
  • The shortest path from beginner to power user - unleash the power of XMPie personalisation
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Design for Digital Workshop
Design for Digital Workshop
  • A course that helps you "think digital" in your document design. This one-day training class (delivered at your site or ours) prepares your design and pre-press professionals with all of the insight and information they need to prepare files using the latest design software that reproduce with consistently excellent results.
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Colour Management Workshop
Colour Management Workshop
  • A short course in producing predictable, customer-pleasing colour.
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Professional Services - Colour
Professional Services - Colour
  • Assess, document and identify opportunities to optimise your colour workflow
  • Provide on-site troubleshooting and problem resolution for your colour-critical applications or colour device
  • Project management for integrating new colour devices into the production workflow
Additional Colour Training and Professional Services for iGen Customers
Additional colour training and professional services for iGen customers
  • ColorQuest - a half-day introduction to colour theory and colour management concepts
  • Let's Get Digital - a half day seminar on digital colour and how it would work in your workflow
  • Colour Profiling - a customised professional service offering to bring a full profiling solution into your shop. Xerox provides the installation of profiling solution, training and creation of a press profile for use on your digital production press or printer.
Network Infrastructure Services
Network Infrastructure Services
  • Architect a secure document delivery network
  • Programming services
  • Problem and software repair
  • Network configuration
  • Integration of Xerox devices into the current Network

Application Services

If you want to capture volume and grow revenue, you've got to know your sweetspots. Our application services help you identify opportunities and then build efficient workflows to deliver them.
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How to Sell Direct Marketing/Direct Mail
How to Sell Direct Marketing/Direct Mail
  • This half-day workshop is your road map to a profitable direct mail business – learn the basic elements required to build and manage a successful direct mail business and how to integrate direct mail with e-mail and personalised URLs for cross-media campaigns.
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How to Sell TransPromo
How to Sell TransPromo
  • Combine traditional transactional data with targeted, relevant marketing messages and offers to add value to statements and invoices, and add revenue to your business.
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Operational Consideration for Implementing TransPromo
Operational Consideration for Implementing TransPromo
  • Combine traditional transactional data with targeted, relevant marketing messages and offers to add value to statements and invoices, and add revenue to your business.
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Variable Data Application Support
Variable Data Application Support
  • Design, develop, test and deploy new and migrated document applications
    • Variable Data Communications and Printing
    • Personalised, transactional and TransPromo
    • Debugging, diagnosis and repair of application issues
  • Advanced Services are also available:
    • Programming and support in multiple languages and file formats
    • Mine your data, design personalised documents with maximum relevancy
Application testing and validation
Application testing and validation
  • Ensure consistent results for new applications.
Developer helpdesk services
Developer helpdesk services
  • The Variable Information Developer Hotline may be just what you need to get your applications up and running quickly. Xerox provides extensive support capabilities for addressing your variable information needs through experienced consultants skilled in a wide range of variable information solutions, and all just a phone call away.
Industry-specific Applications
Industry-specific Applications
Multi-media campaigns
Multi-media campaigns
  • Develop multi-media campaigns:
    • Campaign development, design or redesign
    • Content management
    • Data mining
    • Business development services

eLearning Services

eLearning
eLearning training for print and marketing service providers is now available from Xerox. Xerox partnered with InfoTrends to create an interactive web-based training for our customers. The first curriculum consists of a suite of courses focused on Customised Communications Sales Training. Through these web-based modules, your sales force can learn about the opportunities and techniques for selling solutions based upon customised communications. The eLearning format means your reps can take the classes at their convenience, 24/7, in any location, to fit easily into any schedule at an affordable price. Participants have the option to take one or many courses. If you elect to complete the entire curriculum of seven courses, you will receive certification in Customised Communications from Xerox and InfoTrends – a valuable asset to any sales professional.
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                          Visit us at www.infotrends.com/xerox/index.html for more information.