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 Digital Printing Applications
Xerox's advanced digital printing technology and services enable the right printing applications to grow your business and boost your profits. Our end-to-end solutions for printing applications will help you expand your client base and increase loyalty from existing customers with exciting new offerings – including just-in-time production of short-run digital books, transactional print jobs with integrated marketing messages, cross-media direct mail campaigns, and personalized collateral made possible with web-to-print functionality.
We'll help you combine the right printing equipment, workflow and software solutions (including variable data), and finishing equipment to build the digital printing applications that will drive your profits and make your business soar to new heights!
 | Books & manuals
Set yourself apart in a crowded marketplace by offering short-run digital book publishing. Profit from specialized printing applications that require short runs of small quantities, including photo books, catalogs, manuals, and teacher books. Digital printing is the perfect fit to economically print short runs to meet these specific needs.
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 | Direct mail
Increased relevance leads to unforgettable results. Connect with your customers through highly targeted, relevant mailings that address their individual interests and needs. Digital printing with high-quality color and personalization improves response rates and accelerates the return on your marketing investment.
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 | Collateral
A golden opportunity for growth – powerful, compelling marketing materials increase brand affinity and sales. Protect your brand and reduce warehousing costs by printing your collateral on demand as needed with a Xerox web-to-print solution.
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 | Transactional promotional
Cross over to real cross-selling power – turn your regular transactional documents into an effective marketing vehicle by adding personalized, targeted promotions to monthly bills and statements.
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