Overview
References in this section to “we,” “us,” “our,” the
“Company” and “Xerox” refer to Xerox Corporation and its subsidiaries
unless the context specifically states or implies otherwise.
The document industry is transitioning to digital
systems, to color, and to an increased reliance on electronic
documents. More and more, businesses are creating and storing documents
digitally and using the Internet to exchange electronic documents. We
believe these trends play to the strengths of our product and service
offerings and represent opportunities for future growth in the $117
billion market we serve.
In our core markets of Production and Office, we are
well-placed to grow by leading the transition to color and by reaching
new customers with our broadened offerings and expanded distribution
channels. Within these markets, the fastest growing segment is color,
which we estimate is a $21 billion opportunity. At the same time, we
continue to compete to capture growth opportunities within the
black-and-white segment of our core markets, which we estimate is a $58
billion market.