
Insurance (non-Life)
Property/Casualty Policies
Auto and homeowner policies, unlike life insurance
policies, are replaced on a regular basis. One factor at
play is that the insurer needs to adjust terms and
conditions to reflect competitive and business factors,
so he needs to mail replacement policies periodically to
all policy holders. New laws are enacted and case law
changes, requiring the insurance companies to modify the
policy language. Since insurance contracts reflect
"local" law, the boilerplate for Massachusetts
residents might require updating on a different schedule
than a policy sent to Arizona residents. Finally, the
policyholders themselves add or delete coverage options,
and need appropriate endorsements.
Insurance companies usually mail the letter of
explanation, the policy, the endorsements and other
supplemental documents (such as the policyholder's
application information). Multiple, separate pieces of
mail are delivered to the same individual because many of
these materials are pre-printed and have to be pulled
from one or different warehouses, while others are
printed as the need arises. If they are consolidated into
a single envelope, the logistics are complex, expensive
and error prone.
The ability to print the policy on demand eliminates
the biggest source of obsolete inventory. However,
printing all of the documents on demand allows the
insurance company to customize the content so each
customer receives only the policy pages that are relevant
to him. Also, it guarantees that the endorsements are
complete and match the policyholder's profile because
they are printed in-line and mailed together with the
policy itself. With a print-on-demand approach, warehouse
space is saved, labor is saved, and time is saved.
The Automated
Fulfillment Factory is a specific
software/hardware solution designed by Xerox and Xerox
partners to automate this process of selectively
combining static documents with customized or
variable-content documents in a single print job. The
letter of explanation can use one stock (for example,
letterhead) and the policy can use a different stock (for
example, 13# bond).
The insurer who already prints on demand can save
an enormous amount of postage by using an XSIS
printer to produce the policy and endorsements on Lightweight Paper,
instead of on 20# or 24# bond. Those insurers who
currently print their policies on offset presses using
lightweight paper do not have to trade off the
efficiencies of printing on demand for lower mailing
costs. The lightweight paper documents produced on XSIS
adapted printers are comparable in look and feel to
traditional offset printed policies, so the company can
enjoy all of the benefits of switching to print-on-demand
and continue to pay the lowest possible postage on
every piece of mail.
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