Our people take great pride in the culture they have created – a culture that values Xerox both as a profit-making enterprise and as an institution that strives to be a positive force in the world around us. You will see that philosophy running throughout this report. It’s organized around five themes that capture the essence of our citizenship efforts:

  • Conducting our business with integrity and transparency builds credibility and attracts investors.
  • Aligning our resources around customer need provides the revenue stream that enables investment in innovation and future growth.
  • Nurturing a greener world through sustainable innovation and development saves money, creates value and helps develop new markets.
  • Creating a great workplace for our people strengthens our competitiveness.
  • Leveraging our resources to make our world better improves the quality of life for our people and the economic climate for our customers.

Sustainability is now the rage. We’ve been at it for a very long time – starting decades ago with remanufacturing, two-sided copying and a whole lot more. This is something we take very seriously – it’s become part of our DNA. We’ve already exceeded our 2012 target for greenhouse gas emission reduction, and we’re upping our goal by more than 100 percent. Although we don’t seek public accolades, it’s good confirmation that we’re on the right track when a third-party pats us on the back. This May we became the first technology company to receive the coveted Performance Track Corporate Leader designation from the U.S. Environmental Protection Agency. And just a few months ago we became a founding sponsor of the Golisano Institute for Sustainability at the Rochester Institute of Technology. Our $2 million investment is aimed at developing talent and fostering new sustainable technologies through research. Two recent honors – our inclusion in the Dow Jones Sustainability North America Index and the FTSE4Good Index – provide more evidence that our performance meets globally recognized standards for corporate responsibility.

You will find that many of our strategies trace back to our roots. As early as 1968, for example, our scientists were encouraged to donate their time to teach elementary school students the wonders of science, motivate them to consider pursuing studies and careers in science and technology, and provide good role models to emulate. Forty years later that program is alive and well in the public schools of Rochester, N.Y., and Wilsonville, Ore. Many of our scientists at those locations teach twice each month and they are armed with 55 individual lesson plans in biology, chemistry, earth science and physics. In 2009, the program will go global – to Delhi, India – at the request of our people there.

In a typical year, some 50 to 75 of our best technical people make 300 individual classroom visits, reach more than 1,400 students and conduct about 15,000 experiments.